Established a new brand strategy and visual identity for one of the country's most unique non-profit institutions. The organization, which is able to draw a direct connection between music education and improved school performance, used the work as a springboard for enhanced fundraising and marketing efforts.
Creative contributions: Brand strategy development; creative guidance, strategy & direction; concept generation; content creation; guidelines creation; materials development
Ops contributions: Client consultation; requirements gathering, analysis & synthesis; project planning & scheduling; culture building; stakeholder guidance; cross-functional alignment & collaboration; board presentation